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THE INDUSTRY CHALLENGES
Technologies Challenges of
Online Platforms




Missed Opportunity
Declined User Engagement
Decades of passive video and auto content under-monetized
User engagement eroding into increasingly shorter periods
Lack of Interactivity
Lack of consumer-to-consumer interactive engagement
No Real Platform for Stars
No opportunities for stars to perform with their fans

Latency Issues
Sync /latency problems Within Internet Performances

Time Consuming Editing
Editors required to splice together performances

Low Funding
Shortage of Arts Education and funding

Acquisition Costs
High cost of User Acquisition even for established platforms
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